EBC

EBC: Short Video, Merchandise & Bidding Platform

EBC

Introduction to EBC

The East Bengal Club App is an all-in-one digital platform for sports such as Football, Cricket, Kho-Kho, and Hockey. It offers live updates, news, merchandise, a fan zone, and School of Excellence programs. The platform also enables users to watch engaging short videos, participate in admin-created bidding events, and purchase official merchandise through secure online payments. With real-time push and in-app notifications, users stay updated on important activities such as new bidding events, higher bids, enrollment approvals, and merchandise-related updates across Android and iOS.

Outstanding Features of EBC

Our commitment to user satisfaction led us to design innovative features that enhance

Admin-Controlled Short Videos

Admins can upload, manage, and publish short videos with titles, headings, descriptions, and thumbnails, ensuring complete control over the content available to users.

Live Bidding System

Enable users to participate in admin-created bidding events, with higher bids triggering real-time notifications to keep participants actively engaged.

Secure Merchandise Ordering

Allow users to browse and purchase official merchandise through a streamlined ordering system integrated with Razorpay for secure online payments.

Payment Verification

Verify Razorpay payments before confirming merchandise orders, ensuring reliable transaction processing and preventing invalid or incomplete orders.

Push Notifications

Keep users informed about important events through Firebase Cloud Messaging (FCM), including new bids, higher bids, enrollment approvals, and merchandise updates.

In-App Notifications

Store important notifications within the platform so users can access their activity and updates even after receiving the initial push notification.

Android & iOS Support

Deliver a consistent notification and engagement experience across both Android and iOS platforms.

Admin Management

Provide centralized backend management for short videos, thumbnails, bidding events, merchandise orders, notifications, and other platform operations.

Short Video Content Management

Admins can upload and publish engaging short-form videos with dedicated thumbnails, titles, headings, and descriptions for a smooth content experience.

EBC - Full Case Study

A deep dive into how we transformed a complex home organization idea into a simple, scalable, and user-friendly mobile application.

Initial Challenges

Designing and developing the app posed several interconnected challenges, starting with creating a unified experience and projects without making the interface feel cluttered or complex.

#01

Admin-Controlled Content Management

Ensuring that only authorized administrators could upload, manage, and publish short videos while maintaining complete control over titles, descriptions, headings, and thumbnails.

#02

Real-Time Bidding Experience

Building a reliable bidding system where users could participate in admin-created events and receive timely updates when higher bids were placed by other participants.

#03

Secure Merchandise Transactions

Integrating Razorpay to support secure merchandise purchases while ensuring that orders were confirmed only after successful payment verification.

#04

Real-Time Notification Delivery

Designing a notification system capable of delivering timely updates for new bidding events, higher bids, enrollment approvals, and merchandise-related activities.

#05

Cross-Platform Push Notifications

Ensuring reliable Firebase Cloud Messaging (FCM) delivery across both Android and iOS devices while maintaining a consistent notification experience.

#06

In-App Notification Management

Maintaining notification records in the backend so users could access important updates within the application even after receiving or missing a push notification.

#07

Order & Bidding Management

Managing merchandise orders, payment statuses, bidding events, and user activities through structured backend services while keeping data consistent across the platform.

#08

Scalable Backend Architecture

Building a production-ready backend capable of efficiently handling video content, bidding activity, payment processing, notifications, and growing user demand without compromising performance or reliability.

Our Approach to Problem-Solving

For every challenge, we crafted innovative solutions leveraging cutting-edge technology and proven engineering practices.

Centralized Short Video Management

We implemented an admin-controlled video management system where administrators can upload, manage, and publish short videos along with titles, headings, descriptions, and thumbnails, ensuring complete control over published content.

Real-Time Bidding System

A dedicated bidding system enables administrators to create and manage bidding events while allowing users to participate dynamically. Higher bids are processed and reflected to maintain an engaging and competitive bidding experience.

Secure Razorpay Payment Integration

Razorpay was integrated to handle merchandise payments securely. Payment verification is performed before confirming orders, ensuring that merchandise orders are processed only after successful transactions.

Automated Notification System

We developed an event-driven notification system that automatically triggers notifications for important activities such as new bidding events, higher bids, enrollment approvals, and merchandise-related updates.

Firebase Cloud Messaging

Firebase Cloud Messaging (FCM) was integrated to deliver push notifications across Android and iOS, keeping users informed about important platform activities in real time.

In-App Notification Management

Alongside push notifications, notifications are stored in the backend database, allowing users to view their important updates directly within the application and maintain a history of relevant activities.

Integrated Order & Event Management

The backend provides centralized management for merchandise orders, payment statuses, bidding events, video content, and notifications, allowing administrators to efficiently manage core platform operations.

Scalable Backend Architecture

The backend was designed with modular APIs and structured services to support video management, bidding, payments, orders, notifications, and user activity while providing a reliable foundation for future platform growth.

RESULTS

Impact That Speaks Volumes

Our solution didn’t just solve a problem—it delivered real, measurable results, improved user engagement, and positioned EBC as a scalable, future-ready product.

Measurable Outcomes

    • Controlled Short-Video Experience —
    Enabled administrators to manage and publish short videos with thumbnails and metadata, ensuring consistent and high-quality content across the platform.

    • Enhanced Bidding Engagement —
    Implemented an interactive bidding system with real-time bid updates and notifications, encouraging users to actively participate in bidding events.

    • Secure Merchandise Transactions —
    Integrated Razorpay with payment verification to provide a secure and reliable merchandise purchasing experience.

    • Reliable Real-Time Notifications —
    Delivered timely updates for new bids, higher bids, enrollment approvals, and merchandise-related activities through push and in-app notifications.

    • Cross-Platform User Engagement —
    Enabled consistent notification delivery across Android and iOS using Firebase Cloud Messaging (FCM), keeping users connected to important platform activities.

    • Centralized Platform Management —
    Provided administrators with centralized control over videos, bidding events, merchandise orders, payment statuses, and notifications.

    • Scalable Backend Infrastructure —
    Built a structured and production-ready backend capable of supporting core platform operations while providing a strong foundation for future growth.

Business-Ready Product

EBC

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